Silent Spring Institute
The POWER Study, in partnership with Dr. Elissia Franklin and the Silent Spring Institute, leverages the influence of social media to address an urgent health issue faced by Black women.
Endocrine - disrupting chemicals are found in everyday consumer products. Through targeted social media influencer campaigns, The POWER Project educates Black women to recognize and reduce their exposure to EDCs. Published in the Journal of Medical Internet Research, this study provides insights into how digital advocacy can bridge gaps in environmental health awareness and promote proactive, informed choices for better well-being.